Acids

Often called Fruit Acids, Alpha Hydroxy Acids (AHAs) and Beta Hydroxy Acids (BHAs) are some of the most well-researched and effective ingredients in personal care today. Alpha Hydroxy Acids at concentrations of 2% or less, Alpha Hydroxy Acids (AHAs) are extremely effective moisturizers, having powerful moisture-binding properties. Alpha Hydroxy Acids at concentrations of 3-70%, Alpha Hydroxy Acids are the most effective exfoliants known, increasing cell proliferation to reveal a fresh, young, beautiful layer of skin. Beta Hydroxy Acids at concentrations of 2% or less, Beta Hydroxy Acids (BHAs) are are powerful anti-inflammatories, and are also efficacious in prevention and treatment of acne due to their pore cleansing and antibacterial functions. Beta Hydroxy Acids at concentrations of 3-60%, Beta Hydroxy Acids are used to combat the visible signs of aging, and as a chemical exfoliant for young or acne-prone skin.